Fundamentals of marketing management / T.S. Devaraja

By:

Devaraja T S

Material type: Text

TextPublication details: New Delhi: Anmol Publication, 2010.Description: 434 pISBN:

9788126142101

Subject(s):

Marketing -- Management. Marketingmanagement Marketing -- Gestion

DDC classification:

658.8 DEV

Summary: This text covering marketing management takes an analytical and management orientated approach. The tenth edition contains coverage of how the World Wide Web and e-commerce are altering the marketing landscape, and sections on marketing in the 21st century

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	Prof. Ram Dayal Munda Central Library, IGNTU Amarkantak M.P.	Business Management	658.8 DEV (Browse shelf(Opens below))	Available	8576
Books	Prof. Ram Dayal Munda Central Library, IGNTU Amarkantak M.P.	Business Management	658.8 DEV (Browse shelf(Opens below))	Available	8577
Books	Prof. Ram Dayal Munda Central Library, IGNTU Amarkantak M.P.	Business Management	658.8 DEV (Browse shelf(Opens below))	Available	8578
Books	Prof. Ram Dayal Munda Central Library, IGNTU Amarkantak M.P.	Business Management	658.8 DEV (Browse shelf(Opens below))	Available	8579

This text covering marketing management takes an analytical and management orientated approach. The tenth edition contains coverage of how the World Wide Web and e-commerce are altering the marketing landscape, and sections on marketing in the 21st century

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Fundamentals of marketing management / T.S. Devaraja

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